Michelle Phan – Why She Still Rocks the Beauty World
If you’ve ever watched a makeup tutorial that felt like a chat with a friend, chances are Michelle Phan was the reason. She started on YouTube when videos were grainy, yet her clear steps and genuine vibe made her an instant favorite. Today she’s not just a name; she’s a blueprint for anyone wanting to blend makeup with real‑life confidence.
From Bedroom Filming to Global Brand
Back in 2007 Michelle filmed herself in a tiny bedroom, using cheap lighting and a basic camera. Those early videos showed how to apply eyeshadow like a pro without sounding like a textbook. Fast forward, she co‑founded EM Cosmetics, a line that still uses the “simple, clean” ethos she preached. The brand’s focus on cruelty‑free formulas and natural tones mirrors her own makeup philosophy – effortless, approachable, and inclusive.
Skincare Secrets You Can Steal Today
Michelle never left skincare out of the conversation. She often talks about the Korean toner method, a routine that keeps skin hydrated and glowy. The trick? Layer a light, alcohol‑free toner after cleansing, then follow with a serum and moisturizer. It’s the same routine she swears by for her own glass‑skin look, and you can copy it with products under £20. She also recommends regular exfoliation – not harsh scrubs, but gentle AHA/BHA formulas that clear dead cells without irritation.
What makes her advice stand out is the balance between professional results and everyday practicality. She never pushes the most expensive products; instead, she highlights budget‑friendly options like Cetaphil or CeraVe, comparing them in plain language so you know which works for dry, oily, or sensitive skin.
Her makeup tutorials also break down complex looks into bite‑size steps. Want a natural everyday vibe? Michelle’s “effortless everyday makeup” guide starts with a tinted moisturizer, a light sweep of bronzer, and a dab of cream blush. No heavy foundations, no over‑blending – just a fresh face that anyone can achieve before a morning coffee.
Beyond the tutorials, Michelle uses her platform to talk about mental health and self‑acceptance. She’s open about therapy, sharing that asking for help is a strength, not a weakness. This honesty resonates with fans who appreciate a beauty star that talks about the whole person, not just the surface.
If you’re wondering how to bring a bit of Michelle’s magic into your routine, start with three things: a simple skincare base (cleanser, toner, moisturizer), a minimal makeup kit (tinted moisturizer, cream blush, mascara), and a mindset that values authenticity over perfection. Follow her on social media for quick updates, and you’ll see new product drops or quick tips that keep your look fresh without breaking the bank.
Bottom line: Michelle Phan is more than a YouTube legend. She’s a guide for everyday beauty, a champion of affordable skincare, and a voice that reminds us confidence starts inside. Use her tips, adapt them to your skin type, and you’ll see why her influence still feels brand new in 2025.
